Latest GEO & AEO guides
Practical playbooks to get your brand cited by AI search — ChatGPT, Perplexity, Gemini, and Google AI Overviews.
-

How to Add an llms.txt File to WordPress (2026) — With Our Real Example
Add an llms.txt file to WordPress in minutes — with a plugin (auto-updating) or a static upload. Includes the real, live llms.txt file we run on this site as a copy-ready template.
-

Welcome to GEO Lab: We Test What AI Actually Cites
GEO Lab is our running experiment series: we publish GEO-optimized content, then check whether ChatGPT, Perplexity, Google AI Overviews, and Claude actually cite us — and publish the raw results.
-

ChatGPT Now Links Brand Homepages in Its Answers: Inside the 2026 ‘Branded Link Update’
Around May 7, 2026, ChatGPT began linking brand homepages inside its answers — and referral traffic jumped ~60-65%. Here’s the data, by the numbers, and what it means for GEO.
-

Claude Picks Its Sources From Brave Search: What It Means for AI Visibility in 2026
A reported analysis suggests Anthropic’s Claude leans on Brave Search to choose the pages it cites — using top results without re-ranking. Here’s what that means for getting cited by Claude in 2026.
-

How to Show Up in Google AI Overviews (AIO)
Google AI Overviews summarize answers and cite sources. Here’s how to earn a spot: rank for the query, answer directly, structure for extraction, add schema, and show real E-E-A-T.
-

How to Get Your Brand Cited by ChatGPT Search
A practical guide to earning citations in ChatGPT Search: allow OpenAI’s crawlers, write answer-first passages, add schema, and build off-page authority.
-

GEO vs. SEO vs. AEO: What’s the Difference (and Which Should You Focus On)?
SEO ranks pages, AEO becomes the direct answer, and GEO gets you cited inside AI answers from ChatGPT, Perplexity, and Google AI Overviews. Here’s how they differ and where to focus.
-

What Is Generative Engine Optimization (GEO)? The 2026 Playbook for Getting Cited by AI Search
GEO (Generative Engine Optimization) is how you get your brand cited inside AI answers from ChatGPT, Perplexity, Gemini, and Google AI Overviews. Here’s how AI engines pick sources — and a concrete 2026 playbook.